Sponsorship Terms

The simple terms for sponsoring a page on Cheltenham Open Data.

Plain-English terms for sponsoring Cheltenham Open Data. If anything’s unclear, just ask via the contact form.

Last updated: September 2026.

What You Get

  • Category sponsorship — £100/month founding rate. One “supported by” card — your logo, a short line about your business, and a link — appearing on every page in your chosen category. You’re the only sponsor of your kind in that category. Once the founding places for a category are taken, new sponsors pay the standard rate.
  • Principal Sponsor — £250/month. Primary position on the site’s busiest page, the homepage. One slot only.
  • Either tier includes optional editorial: write your own post in your own words (I have editorial rights to edit) published permanently as a site announcement, which you’re free to share on our socials — or, if you’d rather keep it simple, I’ll write you a short thank-you post instead.
  • No more than one sponsor card appears on any one page.
  • Your link is marked rel="sponsored", in line with Google’s guidance.

Billing and Term

  • Prices are per calendar month, paid in advance by card through Stripe.
  • There is a minimum term of three months from your start date.
  • After the minimum term, sponsorship continues month to month until you cancel.
  • No VAT is charged.
  • Founding rate: if you join a category on its founding rate, that price is held for 12 months from your start date.

Cancelling

  • You can cancel any time after the three-month minimum — through the Stripe billing portal (linked on your receipts) or by emailing me.
  • Cancellation takes effect at the end of your current paid month; your card stays live until then.
  • Payments already made are not refunded for part-months.

Your Advert Content

  • You provide your logo and a short line of copy; I’ll help size and format it.
  • I approve all content before it goes live, and may ask for changes.
  • Sponsors must be a genuine, lawful business relevant to local readers. I may decline or remove a sponsorship that isn’t a good fit or could mislead readers — if I do, I’ll refund any paid-for time.
  • You are responsible for the accuracy and legality of your advert and any claims made in it.

Placement

  • Your card appears once, at the top of the page and above the fold — the same position on every eligible page in your category (or the homepage, for Principal Sponsor).
  • A handful of pure utility pages — contact, about, and privacy — carry no adverts. Otherwise, your card appears on every page in your category, subject to availability.

Traffic and Results

  • The site is new and growing. I’m happy to share current visitor numbers on request, but I can’t guarantee any level of traffic, clicks or enquiries.

Editorial Independence

  • Sponsorship never influences the data or the editorial content of the site. Adverts are always clearly labelled as sponsored.

Changes to These Terms

  • I may update these terms from time to time; the current version always lives on this page. Any change won’t affect your founding-rate lock or your current paid month.

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